How to Diagnose and Cure 9 Major Content Marketing Problems
Are your content marketing efforts in good health? Most mistakes people make with content marketing are totally avoidable. Let’s look at how to avoid the most common problems. Symptom 1:…
Are your content marketing efforts in good health? Most mistakes people make with content marketing are totally avoidable. Let’s look at how to avoid the most common problems. Symptom 1:…
You spend hours, if not days, writing a great blog post. The last thing you want is for it not to be seen, right? So, what do you do to…
Your startup is not meant to be a startup forever. Eventually, it’s meant to become a larger company with a more sustainable plan of action. And as you move further along…
Irrational Grumpy Cat reactions aside, under-performing campaigns are a major downer – and not just for you. After all, your visitors have to wade through all that stinky poop too.…
Business-to-business marketers need to be making online videos -- one of the most powerful marketing tools at their disposal, according to a new report from the Content Marketing Institute. Video…
Are you looking for creative ways to improve your Twitter updates? Do you want to spark better conversations with your followers? Coming up with interesting content ideas for tweets can…
I don’t care who you are — blogger, freelance journalist, ghost writer, ad copywriter — if you are writing on the web then you need to absorb copywriting mechanics. There are two ways…
Ever been to an all-you-can-eat buffet that had one of those flowing, towering chocolate fountains? Remember how it got your attention? How it kicked your sweet tooth into high gear…
With more content shared across digital and social media channels than ever before, companies like Mondelez, Marriott, and GE are re-thinking how great stories come to life. From offering a…
Have you ever wanted to save Facebook content to read later? Are you looking for ways to find that saved content? Depending on the type of device you’re using, Facebook…
Isn’t that the question in the back of your mind? “Does Social Media Marketing really matter to my business?” I think at some point most people ask that question. In…
Before you get down to business online, you need to find the topic(s) and market(s) that can support that business. And, after answering your questions on digital sharecropping and content…