Getting Prospects To Take Action—NOW
I was recently asked to take a look at a fitness sales letter. The request was no big deal, just a few minutes out of my day for a friend.…
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I was recently asked to take a look at a fitness sales letter. The request was no big deal, just a few minutes out of my day for a friend.…
Jon Morrow over at SmartBlogger.com, wrote a meaty, kickass blog post on content strategy. Sounds borrrrring when I say it, but trust me, this is one of those "print it…
If you work for a high tech company, you might be a fan of the HBO show Silicon Valley. The jokes are spot-on in this moment when it seems like…
One of the biggest mistakes we make with online marketing is relying on a single traffic source… Where does all your website traffic come from? Social media, search engines, ad…
Innovation in the workplace poses a unique challenge: Growth requires your employees to take risks, yet chasing unproven ideas can often mean fundamentally risking your job. While many companies find…
Credibility means trust, and a natural way to earn an audience's trust is through influencer advocates. credit: getty images A variety of trends have begun driving consumers to earned…
Relationships are the basis of our connections with consumers, existing customers, potential clients, fellow employees, and peers. If there were a way to distinguish your marketing technique from one relationship…
Instagram is the latest and greatest tool for digital marketers. Not only does it have an active base of over 400 million monthly users (that’s equivalent to 17% of the US adult…
image: getty images If you want to rank for the most relevant keywords for your niche, you're probably going up against major brands with giant SEO budgets. Search engine optimization…
You don’t need to be an email marketing expert to know that you don’t want people to unsubscribe from your emails. However, an unsubscribe isn’t the end of the world.…
So you’ve started a new business and are looking for ways to increase customers, you’re doing the obvious stuff like social media, what else can you do that not many…
More than just a marketing strategy, your personal brand is how you appear to the world. A successful personal brand creates a consistent impression that allows you to achieve both your…