How to Track the ROI of Your Video Marketing
Are you struggling to measure the ROI of your marketing videos? Looking for tools to help track sales from your videos? A simple framework and a few tools can reveal…
Why Successful Companies Are Going All-In on Video Marketing
Marketers everywhere are trying to understand how to use video to promote their companies. I sat down with Shira Lazar to talk video strategy. credit: getty images Every growing company…
The Most Important Video Marketing Trends For 2016 [Infographic]
Based on Forbes video marketing trends of 2016, Hyperfine have produced this infographic which breaks down the 5 most important trends that you must keep in mind when creating video content in…
31 Video Marketing Statistics to Inform Your Strategy [Infographic]
As marketers find more innovative ways to grab people's attention, video has become a meaningful part of the strategic marketing conversation. Video is no longer an "up-and-coming" marketing tactic --…
The Wistia Guide to Calls to Action in Video Marketing
You created a great video and it's getting tons of views, but it's not driving the conversions that you were expecting. This is exactly why we created Timeline Actions as…
Leverage the Undeniable Power of Video Marketing on All Platforms
image credit: shutterstock | enhanced by entrepreneur Quality content increasingly involves multimedia, which is not surprising: people love to experience things through a variety of senses. Video is the most…
10 Excellent Examples of Video Marketing on Facebook
Over recent years, the criteria for engagement on social media has evolved from announcing your brand or product to finding a way to tell a story. Quality branded video campaigns…
10 Facebook Video Marketing Tips For Brands
YouTube has long been king of online video content, social or otherwise. But for anyone who hasn't noticed, there's now a serious challenger for that title: Facebook. For the past…
21 Video Marketing Ideas For Small Business On A Budget
Are you considering adding video to your marketing strategy? Need some ideas on what to share with your readers and followers? You can’t scroll through your social media feeds right…
How to Use Email to Leverage the Promise of Video Marketing
If you aren’t already leveraging video marketing in your emails, you’re behind the marketing curve. In a 2013 ReelSEO study, 93 percent of respondents said they were incorporating video in…
5 Creative Ways to Use Video Marketing
One of the most effective types of visual content is branded video that’s both engaging and informative. If you’re eager for your audience to tap those Play and Share buttons,…
21 Video Marketing Ideas for Small-Business Budgets [Infographic]
Lights, camera... budget-buster? Small-business marketers often forgo video marketing for fear it'll be prohibitively expensive. But it doesn't have to be. Sure, the making of a video can call for…