It’s becoming increasingly difficult to stand out in the virtual world of social media, but especially so if you're a late comer to new trends . In 2012 it was easy to get your…
As someone who spent 48 straight months studying how to sell products and services using LinkedIn, I've seen some incredible success stories. I've also run across the same six misconceptions about the platform over and over…
New ways of accomplishing old tasks. This is the conceptual bread and butter of thousands of tech-based companies today, and some might argue the very future of commerce in general.…
Numerous well-made ads appear on Facebook news feeds every day. While many of these ads are effective at driving clicks, engagement and revenue, there are a select few that truly…
You’ve raised capital, built a website, and opened the doors to your small business — now what? Raising awareness for your business and promoting it are essential for ensuring your…
We’ve all heard the stories of brands failing and flailing on social media as they try to respond to customer service inquiries. And here’s why. Most companies are barely set…
Over the past few years, social media marketing has shifted a great deal, and we’ve almost reached a point where what works to drive engagement and clicks on a social…
Dear Topsy users, We get that you’re sad. Apple shut down Topsy and the world might be over. It’s always hard to lose a loved one, especially when it made…
With so many social networks out there, have you ever wondered which social media channels you should focus on? I mean there’s Facebook, Twitter, YouTube, Instagram, Periscope, SnapChat, etc. So…
In the digital age of instant information, more businesses rely on social customer care strategies more than ever. No matter the size of the company, you still want to respond…
Do you need to streamline your social media marketing tasks? Are you looking for a better way to manage multiple profiles? In this article you’ll discover five social media management…
While in the initial phases of starting your small business you may have created a Facebook or Twitter page without giving it much thought. Now that your company is operating…