image credit: shutterstock Business-to-business (B2B) marketing on Facebook is not new, yet the usage is getting more common among businesses. Facebook is quickly becoming the most powerful platform in social media…
Over 1.5 billion people regularly use Facebook. And as the social network has grown, the rate at which Facebook shares news, and releases new features and products has accelerated. It…
Have you recently setup a Facebook page for your business? Want to make sure you have the basics covered? One of the best ways to make your Facebook page stand…
Let’s face it—you want to know your competition’s Facebook ad strategy. You’re not going to do anything crazy like break into their offices late at night, rappel down from the…
Facebook’s monthly Hot Topics reports are a great source of insight into who’s talking about what across the world’s largest social network. While much of Facebook’s data is walled in…
A lot of words have been added to the dictionary over the past few decades thanks to social media, but few have become so widely used and accepted as "hashtag."…
Every free strategy to skyrocket your site traffic from Facebook (with a checklist to make it easier) It’s your biggest frustration. The thing that keeps you up at night. That…
Do you need help creating images to use on Facebook? Want some tools that can do all the hard work for you? Gone are the days where you needed years…
If you want to know what works when it comes to marketing, you need to study the competition. This includes the tough competition, but the weak competition as well. By…
When it comes to crafting ads for Facebook, sometimes color speaks louder than words. Color is one of the first things that audiences notice as they scroll through their Facebook…
As we approach Super Bowl Sunday, most marketers are preparing for the inspiring commercials that'll require blog posts to be written the next day, and tweets to be sent right…
Facebook has launched Audience Optimization to benefit brands in two primary ways: Help reach the people most likely to engage with content; and Provide better metrics to understand which groups…