What Facebook Reactions Mean For Your Marketing Strategy
Facebook’s News Feed is a quick and easy way for users to stay up to date on the people and topics that matter most to them. The average US consumer…
Does Google stand a chance against Facebook in mobile display?
Several agency reports pointed to Google's display business strengthening in Q4. A look at what the company is up against and how Facebook came to dominate mobile display. It’s no…
6 Facebook Lead Ads Updates You May Have Missed
[NOTE: Another recent update not mentioned below is that lead ads can now be shown on desktops. When they were first released, they were only available on mobile. I did…
The 6 Phases of Growth Hacking on Facebook
Setting Up Your Business for Massive Growth Through Facebook One of my favorite tactics when speaking at conferences is to ask all “social media strategists” to raise their hand. And…
Video ads are coming to Facebook Instant Articles
Facebook Instant Articles open to all publishers on April 12, and publishers will be encouraged to take part and make money on advertising with video ads. Get ready for video…
How to Customize Your Facebook Page: 7 Tips and Tricks
As the hub of your business presence on a (nearly) 1.6 billion-person social network,your Facebook Page has the potential to be a valuable marketing asset. From educating prospective customers to…
10 Ways Marketers Can Increase Facebook Engagement
With over 1.04 billion daily users and 40% of small businesses in the US, Facebook is a major piece of the social media marketing puzzle for most companies. For a long…
How To Get The Most Out Of Your Personal Facebook Page (Without Getting Fired)
In today’s world of social media, we upload just about every moment of our daily life. This means it’s increasingly difficult to separate your work and social life online. It is common…
How To Use Facebook, Twitter & LinkedIn To Identify Sales Opportunities
Are you looking for ways to drive more sales revenue? Want to know how to use social media to find juicy leads? Salesforce share their tips for finding sales opportunities…
Facebook Canvas: The What, Why, How and Who Cares?
don’t be fooled, Facebook Canvas has nothing to do with paint! Image via Shutterstock. Our phones have become our lifelines. We’re following presidential debates, registering for spin classes, answering work…
How Facebook’s New Ads Make a Compelling Case for Content Marketing
A few years ago Business Insider famously published an article entitled “It’s More Likely You Will Survive A Plane Crash Or Win The Lottery Than Click A Banner Ad.” Their…
How To Raise Money With Facebook – One Organization’s Success Story
According to Facebook, 150 million of the 1 billion people that use the social network are connected to a cause or nonprofit. We know why people use Facebook – to…