Landing Pages
Imagine you’re in the waiting room at the “Smiles 4 Dayz” dental office. There’s some standard elevator music playing, and everything seems pretty average. Except that, as you’re filling out…
Imagine you’re an extraterrestrial visiting earth for the first time. Upon landing, you stumble into someone’s home and find a toothbrush, which you’ve never seen before. While you may not…
These pages got all the stock image hand models clickin’. Image source. Last month we held a contest on the blog, challenging marketers to create a click-through landing page to…
It’s a whole new ballgame with these ad feature releases from Google and Instagram. Image source. Recently, Google announced Customer Match, a new method of ad targeting that allows marketers…
everybody makes mistakes, but only a select few try to fix them. Image via Flickr. Ever stumble around searching for your glasses, only to discover two minutes later that they’re…
Do you want more conversions from your social traffic? Are you using landing pages? Directing targeted social media traffic to relevant landing pages helps you convert visitors into leads. In…
I have a question for you. And I want you to be honest with yourself. Have you talked talked to an end user of your website, product, or service in…
Ever have a brilliant marketing campaign that just isn’t living up to expectations? It’s easy to tell that something isn’t quite right — your poor conversion rate screams it loud…
The strength of a business’ online presence is often indicative of their ability to maintain established customer relationships, while also engaging new potential customers. Inbound marketers therefore must expend much…
Here’s how one agency took their client’s content strategy to new heights with a little help from lead gen landing pages. Image source. How does a blog post ultimately translate…
Landing Pages are the spice of life. Or at the very least, the spice of a good online conversion. In addition to writing a great headline and having a great…
B2B marketers say A/B-testing is the most effective tactic for increasing conversion rates on website landing pages, according to a recent report from Conversion Mechanics and Ascend2 Research. The report…