9 Landing Pages That Pissed Me Off and What I’d Do to Fix Them
My commentary on marketing — and the world in general — is very polarized. I despise bad experiences. And I get pretty excited when I see exceptional ones. Friends who…
Landing Pages
A Custom Landing Page, Call Intelligence and One Simple Question Will Maximize Your Marketing Money
image credit: unsplash.com As a business owner, there’s one line item that always seems to swell: marketing. You know it’s effective. You see the results show up in your sales…
5 Reasons to Always Use a Landing Page
The landing page is an important part of any digital campaign. In this case, it’s not just the journey, but the destination. And when your prospects are being filtered to…
Is Live Chat Support Killing Your Landing Page Conversions?
Let’s say you do a Google search, click on a paid ad, and navigate to a site to purchase bespoke pillowcases. In the lower right-hand corner of your browser you…
User Onboarding Starts with a Good Landing Page
Effective user onboarding is what separates a mediocre SaaS business from an extraordinary one. The process of user onboarding is all about making sure the visitor (who just converted to…
What 6+ Years of Landing Page Optimization Taught Oli Gardner [VIDEO]
Unbounce Content Strategist Dan Levy interviews Co-Founder Oli Gardner about the most impactful takeaways from his 6+ years of optimizing landing pages. What happens when you’ve seen more landing pages…
The Anatomy of a Killer Landing Page
Ever designed a landing page from scratch? It can be a scary undertaking. There you are, alone against the blank white page. Where do you start? What should you include?…
How to Make Every Page a Landing Page
Landing pages have long been central to content marketing; the idea is to develop small, individual Web pages that are narrowly focused on accomplishing one specific goal—converting users into clients,…
7 Elements You Should Test For Higher Converting Website Landing Pages
Are you looking for ways to improve the conversion rate of your website’s landing pages? Want to know which elements you should tweak to see if they improve your results?…
6 Landing Page Video Worst Practices to Avoid (And What to Do Instead)
Get fewer conversions now with garbage landing page videos. We’ll show you how! Image by Georgejmclittle via Shutterstock. Psst! Aaron Orendorff will be speaking at our upcoming Call to Action Conference…
How to Increase Conversion Rates Without Touching A Landing Page
Are your landing page optimization efforts actually killing your conversion rates? If you’re stuck in low single digits and celebrating every .5% increase as a big win, I’m inclined to…
8 Things Every Writer Should Know about Landing Pages
First things first: What is a landing page? Landing pages are those web pages that are specifically designed to perform one task … one task and one task only. One…