Top 6 Ways to Promote Great Content
With countless articles instructing marketers to create great content, many companies now have more eBooks, whitepapers, infographics and blog posts than they know what to do with! Creating content is…
Content Marketing
The Improved Social Media Content Strategy That Boosted Visits by 230%
To anyone who has had to plan and execute a social media strategy, you understand how hard it is to stay on top of the ever-changing social media landscape. Social…
3 Earned Media Strategies to Incorporate Into Your Content Marketing Plan
Earned media is that one component of content marketing that is MIA for too many marketers. If you are just hoping that people will publish or share your great content, well,…
Who Should be on Your SEO and Content Marketing Team?
image credit: shutterstock Apply now to be an Enterpreneur360™ company and let us tell the world your success story. Get Started » Want to build your business without a million…
The Compelling Case for Content Marketing
As more people make efforts to avoid online ads, content marketing fills the need for influencing consumer decisions. credit: getty images Since the beginning of the age of mass media,…
Multiple Streams of Income from Your Digital Business: Meet Joanna Penn, Creative Entrepreneur
Joanna Penn is known for being an unusually multifaceted author. Not only does she write thriller novels under the name J.F. Penn, she’s also a nonfiction writer, copywriter, teacher, and…
Facebook’s Introducing Topic-Specific News Feeds to Deliver More Content
When you log onto Facebook, either today or sometime soon, you’re likely to be greeted with this message. Facebook’s been testing out the new streams for a few weeks on Android,…
How to Find Great Writers: 6 Places to Start Your Search
Most content managers are always on the lookout for new guest bloggers -- especially those struggling with internal bandwidth. Oppositely, those dealing with a packed editorial calendar can still benefit…
How to Implement Kinder, Gentler Marketing: 4 All-Natural Truths
I have a love/hate relationship with a soap company. About five years ago, I stumbled across their products online. They boasted rare and unique scents and naturally-sourced ingredients. They were…
Rainmaker Rewind: A Process for Content Marketing Success
Rainmaker Digital’s Chief Content Officer Sonia Simone knows a thing or two about content marketing. Tune in to this week’s episode of Copyblogger FM as Sonia navigates the best ways…
The 5 Goals Every Content Marketer Needs to Have to Drive Massive ROI
Success with content marketing goes well beyond research, writing, and publishing. Measuring the impact of your content marketing is the only way to know that what you’re doing is working.…
Your 5-Step Guide to Creating Quality Content — Every Time
image credit: shutterstock The idea of quality content has been around since 2011 when Google's Panda Update first hit and sites with bad content were sent to the basement of search engine…