Most content managers are always on the lookout for new guest bloggers — especially those struggling with internal bandwidth.
Oppositely, those dealing with a packed editorial calendar can still benefit from making room for a fresh perspective every now and then.
In short: Working with guest contributors can deliver a ton of benefits. It serves as a great way to start a new relationship or further an existing one. It frees up your time to create other content. And if you’re working together to create a piece of co-marketing content, you can count on some added attention once it goes live…
How to Find Great Writers: 6 Places to Start Your Search
