When it comes to looking for a job in the digital industry, it’s not enough to just fire off a CV and cover letter and hope for the best.
The internet and social media has given job seekers the chance to promote themselves beyond the traditional job application, and showcase their skills to millions of people all over the world.
A personal brand is vital in the digital industry, and social media is an important tool in building this – but how to do you go about that?
Well, here we’ve come up with 5 ways you can use social media to build your personal brand and bag a digital job.
1) Complete Your Profile
One of the most unprofessional things you can do on social media is to have half-completed, dormant profiles lingering around on the internet.
It makes it seem like you’re not taking your personal brand seriously and are not an active member of the online community.
Make sure your LinkedIn profile is up-to-date with your most recent work history/education history and that your other profiles such as Google+, Instagram and Twitter are up-to-date, relevant and full. No-one likes an egg profile picture!
2) Show Off Your Skills
Whether you’re a copywriter, social media manager or video editor, there are plenty of platforms to showcase what you can do on without the need for a website to host your portfolio.
LinkedIn Publishing is a great way of showing off your writing skills, YouTube is useful for show reels for animators and video editors, and the likes of Pinterest and Instagram are handy tools for graphic designers etc to promote their work.
