Cara Pring from Social Skinny pointed out statistics on Social Media, which go like this: At least 65% of world’s top companies have an account on Twitter. Thousands of smaller businesses join everyday. 90% of marketers use social media for business while 62% of adults all over the world are on Social Media channels.
Newspapers, television, brochures, flyers, and everything else businesses used to do earlier (and still do now) for marketing and promotions now stand at the brink of inevitable extinction, according to anarticle on Harvard Business Review. Social Media, publishing, and content marketing is the new way of marketing.
How do you make social media work for you? Here are some tips:
Learn the tricks
It just helps to do social media the smart way. If you had to maintain a blog along with social media channels such as a Facebook Fan page, a Twitter account, a Google Plus account, Tumbler, and a LinkedIn profile, can you imagine the work it takes to publish each new post on your blog individually on each of these channels?