The Future is Here: Messaging Apps are About to Revolutionize Marketing
Last year I wrote an article predicting that messaging apps were about to become very important for marketers. Most of what was discussed in that piece is now starting to…
The Secret to Powerful Products that Sell: Meet Tara Gentile, Creator of ‘Quiet Power’
Tara Gentile is known for helping people grow terrific businesses — without sacrificing ethics or heart. Tara works with “idea people” — people who have an idea that they want…
4 DIY Marketing Tips for Empty-Wallet Entrepreneurs
image credit: shutterstock Apply now to be an Enterpreneur360™ company and let us tell the world your success story. Get Started » I love asking emerging entrepreneurs if they have…
5 Ways Your Startup Is Wasting Money on Marketing
Follow these tips to avoid wasting money when you acquire customers. credit: getty images Startup culture is all the rage these days. We're flooded with modern day rags-to-riches stories of…
9 Strategies for Improving Lead Quality From B2B PPC Campaigns
You’ve poured thousands of dollars into your Pay-Per-Click (PPC) search campaigns and have managed to generate a substantial number of leads. You’re rocking your conversion rates and your cost per…
6 Unscalable Tactics That Will Get You More Customers
The biggest problem most businesses have is getting more customers. Business owners believe that if they could just find that one magic growth tactic, their business would be set. Unfortunately, the…
5 Tips for Direct Mail Marketing
image credit: shutterstock Direct mail can be an incredibly powerful marketing tool. It can also be a black hole into which you pour money without a return on your investment.…
9 Free Microsoft Excel Templates to Make Marketing Easier
Many of us can recall a time in high school when we were sitting in math class and thinking, "When am I ever going to use this stuff in the real world?" And then we suddenly…
5 Things Every Great Marketing Campaign Asks Itself
The formula to making your message shareable by journalists and customers alike. credit: getty images One of my party tricks as a professional speaker is to ask the audience, "When…
Pop-ups Aren’t Dead: What We Learned Analyzing 2 Billion Pop-up Examples
20 pop-up examples and 8 huge findings reveal how to create your own successful pop-up with List Builder. There’s no fancy way of saying this, so I’ll just say it:…
3 Ways Messaging Will Transform Marketing
image credit: shutterstock Messaging is about to transform marketing -- but maybe not in the ways you expect. In a culture obsessed with technology, messaging apps are poised to take…
15 Ways You Fail At Social Media Marketing (And What To Do Instead)
Does what you share on social media provide value to your followers? Or are you wasting time and maybe even damaging your online reputation? If the posts you share are…