5 Ways to Grow Your Email List With Facebook Contests
Do you want more email subscribers? Have you run contests on Facebook? Facebook contests and sweepstakes are an excellent method for capturing email leads. In this post I’ll share five…
How To Optimize Customer Service Via Facebook
Customers are vocal. So it should come as no surprise that when it comes to sharing success stories, asking questions or filing complains, they’ll look at every possible option. Since…
Jon Loomer Talks All About Facebook
As the head of marketing and social at CMI, I was able to speak with Facebook über strategist Jon Loomer about how to improve social reach and why Facebook gets…
Google Acquires Facebook Marketing Startup Toro
Toro, a startup that helps developers promote their apps on Facebook, just announced that it’s been acquired by Google. The company was originally known as Red Hot Labs, and it’s…
Facebook Finally Lets Its Firehose Be Tapped For Marketing Insights Thanks To DataSift
Twitter’s firehose of tweets has long been offered as a goldmine for businesses trying to understand how to improve or market their products, and now Facebook will allow privacy-safe peeks…
10 Essential Rules For Effective Facebook Marketing In 2015
Facebook has changed over the years. It grew bigger— and it grew stricter in its anti-spam policy to protect its users from businesses who tried to ‘overdo it’. No matter…
8 Facebook Marketing Tactics to Get More Likes
Facebook recently announced that it would be banning like gating starting from November 5th 2014. With every business wanting to expand in the social arena, you might probably wonder whether…
A Crash Course in Facebook Marketing
In the last 4 months, we’ve written a ton of blog posts on how to use Facebook for business. I’m assuming you haven’t had a chance to read them all…
5 Visual Storytelling Tips To Power Your Content Marketing On Facebook
Content is not a fixed resource. This means in the age of the Facebook “News Feed” overload, marketers and businesses can implement different strategies to make their content stand out…
10 Tips for Mastering Facebook Marketing
Simply posting a ton of content from your Facebook page isn’t going to impress anyone. To get people paying attention to your brand, there are some essential rules you need…
How to Integrate Video into Your Facebook Marketing
Social-media analytics company Socialbakers recently conducted a study concluding that photos perform most poorly among any other update on Facebook. Facebook’s latest algorithm update is likely in response to two…
The Rise of the Facebook Queen: How Mari Smith Went From $50 in Her Pocket to 500K Followers
In February of 1999, Mari Smith needed a sign from the universe. It showed up in the form of … cake. The Scottish-Canadian had arrived in San Diego on a borrowed…