The 5 Most Persuasive Words in the English Language
When it comes to assembling persuasive copy, like any other construction job, you need to rely on your skills, experience, and toolbox. The toolbox of the writer is filled with…
How to Build a Web Copywriting Portfolio FAST
I’m not a very good liar by nature … apparently my mother did something right. So, when I decided to become a copywriter, I immediately called people I knew. Being good…
5 Days to Your First Client: My Sneaky Little 2-Word Subject Line Trick …
Yesterday, we talked about Proactive Marketing, and how you can almost pull clients out of thin air … And so far, you’ve established a few niches you’ll want to target exclusively…
Expert Tips: 31 Ways to Improve the Copywriting on Your Website
Copywriting in principle sounds easy enough. After all, we have been writing for most of our lives at this point. The difference, though, is that we have almost always written…
This Simple Writing Trick Will Help You Overcome the Inertia of Perfectionism
When you have to create fresh topics for your blog each week, sometimes you just feel stuck. Or maybe you can’t nail down your unique selling proposition that sets your…
5 Days to Your First Client: How to Pull Projects Out of Thin Air …
Jay White here, back with you for Day 2 of The Writer’s Life. All this week, we’re talking about getting a client in only five days … Yesterday we touched on…
Writing Tips: How To Beat Writer’s Block & Create A Sticky Writing Habit
Author Ann Handley joined #Bufferchat to discuss ways to take your writing to the next level. Check out her latest book, “Everybody Writes” for great advice on writing and content…
The Keys To Writing Compelling, Creative Content
Using intrigue to drive traffic to your post is one method of encouraging visitors. But, having the ability to write catchy titles is not going to help you grow the…
How to Write Taglines That Double Sales
Taglines for products and brands are everywhere, but often they don’t get the attention they deserve. A variety of research shows that one phrase slogans can have a profound effect…
58+ Resources to Master SEO Copywriting
If you want to be competitive as a copywriter, your work needs to be optimized for SEO. What is the point of writing an amazing and compelling article if people…
Adapting to visual content: 3 musts for the SEO copywriter
With each new photo-friendly social network (and updates to existing networks to make images look even better), I cringe a little. There was a time when the best way to…
Protect yourself! 3 copywriting contract essentials
Hey there, freelance copywriters! Welcome to the next video in the how to start an SEO copywriting business series. Today, Heather elaborates on last week’s video (on the necessity of…