Why content for SEO (2015)
Content is king – and not just because it’s one of the most effective tactics for driving SEO results. We’ve known about the value of content for SEO for years,…
OUTDATED CONTENT: HOW TO CONSISTENTLY EVALUATE THE QUALITY OF YOUR COPY
The number one money sinkhole for many website owners comes from outdated content. Outdated content is any content that you have that is no longer relevant, or doesn’t help the…
Don’t Let These 3 Myths Stop You from Personalizing Your Content
Executed correctly, content personalization accelerates the process of moving both anonymous and recognized visitors through the sales funnel to become qualified leads and conversions. The beauty of content personalization is that it…
Using Google Analytics To Write Smarter Content
Smart content is content that perfectly fits your audience. But who is your audience? That’s the BIG question, isn’t it? Smart content is content that perfectly fits your audience. #ContentMarketing…
Can Paid Content Promotion Influence Rankings?
To get content in front of the right audience you can sometimes get help from paid promotion. Paid content promotion can come in many forms including social media, remarketing and…
Why Relationship Marketing Is the Key to Your Content
Content is king. You already knew that, though. If you’ve been in the content marketing industry for any amount of time, you’ve heard this statement. Content marketing is an abyss, a black…
The Top 100 Content Tips By 52 Content Marketing Experts
Curatti Note: This is a true Danny Brown piece, packed with information, observation, Scotland’s unique and wonderful humour and absolutely no punches pulled. Enjoy! What made you click through to…
10 Google Analytics Metrics To Zoom Your Social Media Marketing, Content and Blog
Would you like to better convert traffic to your blog or website to a real sale? Do you wish you knew more about your customer? Wish you knew what content…
How Does Your Marketing Content Measure Up?
You’ve spent hours writing, rewriting, editing and tweaking. It’s been a struggle, but it’s almost perfect. You review it one last time, catching any stray typos or misplaced pronouns. Finally,…
7 Ways to Create a Long-Lasting Relationship Between Content and Design
When it comes to building a strong brand, no matter what your industry, every company's key to success starts with stellar content and equally stellar design. Whether you’re creating a website, infographic, print ad,…
10 Killer Content Ideas for Your Blog
Most businesses know they should blog. Many started to blog and failed. So what goes wrong? When talking to clients I hear two common excuses: 1. We don’t have the…
The #1 Traffic Source You’re NOT Using: Content Discovery Networks
A lot of people always ask… “Brad, what are the “latest and greatest” traffic sources out there?” Now, a lot of this is business dependent. Specific traffic sources work better…