Why Are B2B Content Strategies Important – The Chief Marketing Officer (CMO) Council launched a new study centered on how marketing can more effectively generate qualified sales leads through compelling thought leadership content – a task that has proven to be a struggle for marketers today. Find out more from this great infographic. Chief Marketing Officer (CMO) Council
Survey: 42 Percent of Business Leaders Say Consumers Shame Them on Social – Lithium Technologies, a social customer experience management platform, announced the results of a recent survey performed on its behalf by Harris Poll, finding that brands are increasingly under pressure by consumers to innovate. SocialTimes…
Online Marketing News: Twitter Gets Eventful, Facebook Gets Secretive, Google+ Gets Going
