Events are, by nature, social affairs.
People attend them so they can connect, interact, and share with their peers. Likewise, people join social media networks such as Twitter, Facebook, and LinkedIn to connect, interact, and share with their peers. If you play your cards right, these similar characteristics can work to your advantage when it comes to planning, promoting, and building excitement for any public event you’re hosting.
Events are a great way to attract customers, so make the most of them with social media
The art and science of managing and marketing events has evolved a lot in recent years. Various cloud platforms have reduced the complexity of event management and enabled businesses to take their events to the next level. Despite this, social media marketing reigns supreme when it comes to getting as many people as possible interested in your event.
Best social media platforms for event promotion
Facebook, Twitter, and LinkedIn have the most to offer when it comes to getting the word out and connecting with prospective attendees.
How to Promote Your Event With Social Media Marketing [Infographic]
