While online social media marketing and promotion is a daily task for your business with many short-term goals, event marketing generally occurs far less often. It is really important that you promote your online social media platforms when you are at an event because it will keep people interested in your brand long after an event ends. On the flipside of course, social media can also be a great way to market your events. Using the two together can help you get double the benefits if you’re smart and have a plan in place.
Below explains some of the ways you can promote your event before and after through social media, break down the different ways you can promote social media at the event, and what to do after the event is over. When thinking about meshing these two marketing tactics together, however, remember to keep in mind that some of these strategies are going to be different if you are hosting the event vs. attending someone else’s event. Consider some of the tips below:
How to Incorporate Social Media into Event Marketing
