Why Your Company Needs More Social Media
Less than a year ago, a client of mine was laughing at the idea of having a social media strategy. But after having an open mind enough to implement the…
10 Checks to Ensure Your Twitter Profile is Growing Your Business
Do you just whip out your credit card and randomly make purchases on the Internet? Chances are… you don’t. You visit a site a few times, figure out what it…
Promoted Tweets Convert 160% More Customers Than Organic Tweets [STUDY]
A new study has revealed that while promoted tweets convert better than twice as well on Twitter compared to organic tweets, paid social media on other platforms is less successful.…
How to Start Influencer Conversations on Twitter
It is said that ‘Twitter is the networker’s social network’. This simply means you should identify and connect with influencers in your niche. Many complain and t is true that…
The Marketer’s Guide to Twitter
While Twitter does not have as much traffic as Facebook, it does have several advantages over Facebook. Not only can you gain followers on Twitter easier than you can on…
Twitter Puts the Timeline on Notice and Hints of Group Chats
An algorithm-driven content feed. A souped-up search engine. Group chatting. These appear to be among Twitter’s priorities to make its service more relevant and easier to use, an issue that has…