Social Media
Do you know how effective you are with social media marketing? Are your Twitter and Instagram accounts resulting in business growth? How do you know which platform drives more customers?…
Instagram is opening up its search functionality to allow people to search through other peoples’ followers. Mashable was first to notice the new search functionality in the ‘Followers’ section, noting…
Metrics aren’t perfect. But if you can’t measure something, you have no idea whether it’s working or not. While metrics don’t always tell the whole story by themselves, together, they…
Let’s play a game of truth or dare. Truth: How many times have you checked your personal social media outlets today? This week? This month? Chances are if you knew…
Ever think you might be starting to take social media a little too seriously? Sure, it started out innocently enough. You were hanging out with family and friends, cracking jokes,…
The idea behind this post came from two simple questions: How can I maximize the marketing power of each social media channel without wasting time and resources? And How to…
With the landscape of social media becoming more crowded, it can be hard for brands to break through the noise to get their message heard. As a result, many social…
Today we’re profiling a fitness site that grew traffic and subscribers with Facebook Ads that made them money. We’re going to see how Erika of Erika Volk Fitness added 1,892 email…
Every social media platform excels at a different function - you don’t post video to the same platform as you post quick information updates - yet businesses often fail to approach…
With over 1.04 billion daily users and 40% of small businesses in the US, Facebook is a major piece of the social media marketing puzzle for most companies. For a long…
Are you fully leveraging the power of your social team? Have you considered using social for more than just marketing? Your social team can do more than manage your online…
In today’s world of social media, we upload just about every moment of our daily life. This means it’s increasingly difficult to separate your work and social life online. It is common…