How to Find Your Ideal Customers on Facebook
Do you want to connect with the right customers on Facebook? Are you using buyer personas to identify your target customers and fans? With some detective work, you can determine…
Facebook tips for increasing visibility of link posts
One thing constant about Facebook is that it will change. As a Facebook Business Page Owner, it is a constant challenge keeping up with all the changes. Have you been struggling…
How to Use Facebook to Increase Leads
Do you want to make Facebook a profitable marketing medium for your business? Is Facebook bringing you the leads you’re looking for? A few simple tweaks to your Facebook marketing…
8 Brilliant Facebook Marketing Tactics to Use Right Now
Facebook makes a lot of changes and that can be really frustrating for marketers, especially those of us who do it all ourselves, right? Part of my job is to…
What’s Missing From Your Facebook Ad Strategy
Want to connect to potential customers on Facebook? Follow the same etiquette rules you'd use at a business conference. "What we have to realize is it's kind of like meeting…
7 Types of Facebook Posts You SHOULD Promote
Is your Facebook content not getting the attention you would like? Maybe you are offering a fantastic deal or discount, but only a small percentage of your fans are even…
5 Hacks for Managing Your Company’s Facebook Page
It's no secret that Facebook changes its platform regularly. What makes this challenging for many page administrators is that the social media site doesn't issue big announcements every time it…
How to Get 40% Conversion Rates from Facebook Ads
There I was, with a coffee, looking the 5 split tests I have been running. And like so many people before me, I was appalled. Test #1: 7% conversion Test…
Facebook Reviews: What Marketers Need to Know
Does your business get Facebook reviews? Are you concerned about the effect of poor reviews on your business? Facebook has a star rating system that lets your customers share their…
How to Research Your Competition on Facebook
Are your competitors getting massive reach and engagement on Facebook? Would you like to learn the secret of their Facebook success? While we’d never advocate copying your competitor’s posts exactly,…
What Copyblogger Could Have Done With Its Facebook Page
You’ve undoubtedly heard by now that Copyblogger shut down its Facebook page. Since Copyblogger is a respected educator on blogging and content marketing, this move is the center of controversy.…
How to Improve Your Facebook News Feed Visibility
Are you tired of your Facebook posts getting buried in the news feed? Want to get your Facebook posts seen? Facebook algorithms dictate how many people see your updates. Two…