HOW TO FIND AND ENGAGE WITH YOUR TARGET MARKET ON TWITTER AND FACEBOOK
So you’ve setup your Twitter profile and Facebook page and you’re just waiting for the fans and followers to roll in and start buying from you? Sadly it isn’t as…
7 Ways Your Facebook Page Can Help Your Business
Do you have a Facebook page? Are you using Facebook to its fullest? There are many ways to use a Facebook page beyond simply posting updates. In this article you’ll discover…
5 Smart Ways to Increase Your Facebook Page’s Organic Reach [Infographic]
Does it feel like your Facebook Page's organic reach is slowly slipping away from you? You're not alone. According to Ogilvy, organic reach for brands on Facebook has seen a…
The Insider’s Guide to Facebook Advertising
Hey everyone! First, let me apologize for the delay in this part of our Facebook Marketingseries. I was unfortunately hospitalized with pneumonia over the holidays, and have just recently returned…
When It Comes to Content Marketing, You Should Absolutely Double Down on Facebook
Image credit: Images Money | Flickr To paraphrase Mark Twain: the reports of Facebook’s death have been greatly exaggerated. There has been a Princeton study claiming that Facebook’s growth had stalled, a much…
Get the Edge in EdgeRank: 5 Facebook Marketing Tips
What's Facebook Edgerank? Put simply, Edgerank is the algorithm that Facebook applies to our content to determine what's going to show up for users in their News Feed. Facebook continually…
The Ideal Posting Frequency for Twitter, Facebook and Your Blog
How often do you update your blog or post to Twitter and Facebook? Do you have a plan in place or do you just post when you can? The guys…
Don’t Worry About Facebook Instant Articles: Here’s Why They’re Actually a Good Thing
Last week, Facebook made a big announcement: the release of their new Instant Articles feature. It allows publishers to create and distribute mixed-media articles in a self-contained Facebook "capsule," while promising mobile app users a…
8 Experts Share Their Favorite Strategies for Facebook Ads
When 2015 started, there were two predictions swirling around in the social media world: this will be the year of native video and paid social media advertising. As I’m witnessing…
Facebook Instant Articles: What It Means for Your Content Marketing
Facebook unveiled Instant Articles last week, a feature that enables publishers to create fast, interactive articles on Facebook. Facebook Instant has two stated goals: Reduce the time it takes to load…
Why Your Facebook Page is Dying and What You Can do About it
Have you noticed your Facebook page posts are being seen by fewer people lately? Are you considering giving up on Facebook altogether? Facebook announced a while back that they will…
Facebook Uses Mobile Video to Take Over the World
Ever one to seek out brevity, I think I’ve finally come up with a pithy way to sum up the last few years of digital marketing in a single sentence.…