Infographics
SEO is a dynamic industry which requires keen observation and consideration in any kind of on-page changes, off-page activities or link-building strategies. Marketers are always looking at ways to beef up their SEO plans and boost…
As much as you might want your business’s blog or social media account to post amazing, completely original content multiple times per week, sometimes that can be unrealistic. One option…
Last year saw exceptional growth for video on Facebook. At the end of 2014 the site hosted approximately one billion video views per day. By the close of 2015, that figure had…
I’m sure you will agree with me: It is not always easy to get site visitors to take that final step. Do you ever wonder what you could be doing…
Twitter is a great platform to share your thoughts and opinions, interact with people in your niche and to promote your business or brand. However, even if you're an active Twitter…
“Image is everything,” declared Andre Agassi in a highly successful marketing campaign for Canon in the 1990s. At the time, the tennis icon was viewed as an iconoclastic rebel—an image…
Anyone can create content online with a small budget, or even no budget at all - whether that content's any good is another issue. An average piece of content can become superhero content…
Everyone loves the ease and convenience that digital platforms offer, yet we often tend to ignore the efforts that businesses and their teams have to go to in to deliver such…
Inbound marketing is shown to be incredibly effective for attracting website visitors and generating leads. But for many companies, there's still a place for outbound marketing tactics (like print advertising, broadcasting,…
You've probably heard of a "growth hacker" -- someone who uses creativity, analytical thinking, and social metrics to help their products or services gain exposure. The methods behind growth hacking are…
Are you producing infographics on autopilot? Columnist Kerry Jones shares innovative content formats which may communicate your message more effectively. There’s no telling how many times marketers have uttered the…
Once upon a time, infographics were all the rage. They were everywhere, and in every form — beautiful, quirky, funny, insightful, or just plain weird. And for the most part,…