How to Accelerate Your Blog’s Growth with a Simple Content Strategy
Jon Morrow over at SmartBlogger.com, wrote a meaty, kickass blog post on content strategy. Sounds borrrrring when I say it, but trust me, this is one of those "print it…
Content Marketing
Internal Linking: 4 Key Concepts to Improve your SEO Content
To most people, internal linking may seem like a basic topic to cover; though this skill may seem more primitive than not, often times, it is the fundamental practices, which…
How LawnStarter Hit Double-Digit Growth Through Creative Marketing
Learn about the tactics co-founder Ryan Farley used to grow LawnStarter.com and land $7 million in funding. credit: getty images When you've got a business like Uber, you've got something…
11 Methods That Will Make Your Content Marketing Campaign Go Viral
Have you ever wondered how some bloggers and online entrepreneurs manage to crank out tons and tons of useful and exciting new content on a daily basis, and others… …well,…
Why Data Alone Can’t Dictate Your Marketing Decisions
I am a big advocate of data-backed content marketing and insist on writing data-backed posts, because crunched data shows promising patterns that your website visitors or social media followers might…
5 Key Components of an Effective Local Content Marketing Strategy
Content marketing has risen to become one of the top marketing strategies in recent times, with most organizations now investing at least some part of their marketing budget on a content strategy. In…
When Can You Expect Your Content Marketing Efforts to Bear Fruit?
Do you keep publishing blog posts and asking the traffic gods to reward you with insane blessings? I hope not. That’s not a smart strategy, as there are many others on…
The Content Marketing Book of Answers: Strategy & Planning
No matter how familiar you may be with the principles and potential benefits of content marketing, it’s natural for questions to arise when it’s time to get hands-on and apply…
5 Stress-Free Steps for Pricing Your Services
Why does pricing our services provoke such fear and dread? Even when we’re certain that we provide an exceptional service and charge what we’re worth, we still worry that clients…
59% Of Content Shared On Twitter Will Never Be Clicked
Your content might go viral, but it also might never get read. Turns out a majority of the content shared on Twitter (59 percent) never gets clicked on, according to…
How User Segmentation Really Works in Content Marketing
Successful marketing is all about laser-targeting a niche and then making the most out of it with regard to engagement and profits. If you’re like me, you’ve learned by now…
Answer These 5 Questions to Ace Your Content Marketing Interview
A couple weeks back, I was a guest on the This Week in Marketing radio show, hosted by Mihali Stavlas. Over the course of an hour, we covered many important aspects…