Shifting Gears
About 12 years ago, I started CopyRanger.com blog as a personal statement. People generally loved it. This was during the Great Recession. Copywriters, digital marketers and businesses owners appreciated my…
Blogging
About 12 years ago, I started CopyRanger.com blog as a personal statement. People generally loved it. This was during the Great Recession. Copywriters, digital marketers and businesses owners appreciated my…
Jon Morrow over at SmartBlogger.com, wrote a meaty, kickass blog post on content strategy. Sounds borrrrring when I say it, but trust me, this is one of those "print it…
Does the world need another headline post? It needs this one... How To Write Headlines That Drive Traffic, Shares, And Search Results
Marketers everywhere are trying to understand how to use video to promote their companies. I sat down with Shira Lazar to talk video strategy. credit: getty images Every growing company…
Blog posts with images get 94% more views, and visuals increase both the time spent on posts and social shares… So why are so many bloggers resistant to tools for…
For five dollars, you could buy a grande mocha Frappuccino at Starbucks, a Big Mac and 10-piece Chicken McNuggets at McDonald's, or a completely new website redesign on Fiverr. Creative…
When it comes to growing and scaling your blog, there are three critical things you need to think about: how you're going to get new visitors to discover your blog,…
Starting a blog is a great way to showcase your talent and interests, while learning about a topic you’re passionate about. Whether people are tired of you continuously talking about…
If you’ve tried (and failed) at blogging, don’t feel bad. You’re not alone. Creating content, especially good content, is hard work. It takes a long time. Most of the time,…
Don't believe everything you hear about guest posting. Columnist Timothy Carter discusses the top myths surrounding guest posting and how you can tap into its rewards. To date, guest posting…
Consuming great writing is like listening to a great singer. If the performer makes an emotional connection with me – even though she misses a few notes – I eagerly…
It’s time to take user onboarding seriously. Most apps have some semblance of onboarding since they don’t want to throw new users into the deep end of their product. But…