I remember publishing my first bylined article as a newly minted content marketer. I obsessively refreshed Google Analytics. I looked at the share counter on the post. I waited for comment moderation requests to hit my inbox.
And I was heartbroken when pretty much no one read my blog.
At that moment, fighting off despair at my desk, I came to an important realization: You can have the best content in the world, but if you don’t share that content in places where interested people might see it, ain’t nobody gonna read it…
