Increasingly, the web is awash with visuals. Wherever you turn, they are there in the form of photos, infographics or videos.
And why not? You give people what they ask for. With the advent of Big Data, many readers simply don’t have the time to wade through a ton of content presented in the form of text. A study of Facebook posts found 87 percent of those that “get most action” are photos.
Given that social media is the most widely used marketing method among B2C marketers, with 63 percent believing it’s effective, it only makes sense to embrace visuals in your marketing mix, if you haven’t yet. It’s not hard or expensive. Here eight easy-to-use tools that won’t break the bank.
Get Graphic! 8 Affordable Web Tools to Infuse Visuals Into Your Marketing.
