Are you using images within your social media updates? Would you like to know how to increase engagement by using visual marketing?
There’s no doubt about it, visual media has changed the way we create, share and consume online content. No matter the social network, graphics have inundated our online lives.
While Twitter might have been slow to the visual party, marketers were quick to embrace the trend.
Especially as the data began to roll in. Not only do studies show that visual marketing captures attention, but it also drives traffic and boosts awareness.
In an A/B test by Hubspot, it was found that tweets with images receive 150% more retweets, 18% more click-throughs, and 89% more favorites.
