In 2015 social media’s top brands are focusing on content in their marketing and advertising campaigns.
These winning characteristics should give you a clue how to use the habits of the web’s top brands in your own social media:
1. Invest in Facebook
It’s no accident that Coca Cola, McDonalds, and Red Bull have invested heavily in their Facebook pages. Currently, the Coke page has over 94 million fans; McDonalds has over 57 million; and Red Bull tallies over 46 million fans. A look at their pages shows constant updates, interesting content, and a variety of CTAs…
