Chances are, if you’ve asked Google for ideas on marketing your small business, you’ve been told a thousand times that social media is where you should be. But, what about offline marketing efforts? Yes, social media is important for marketing a business, but that doesn’t mean you should put all of your attention on Facebook and Twitter. Here are five small business marketing ideas for the offline world:
Get involved.
Don’t wait for the community to come to you, go out and make your business a part of the community! The opportunities for small business owners to get involved are endless. May regional organizations and the local chamber of commerce will usually hold annual awards recognizing small businesses of various sizes. Pitch your business as a winner of this year’s award. It may feel awkward nominating your own business, but don’t let this bother you. Many other business owners do the same thing in order to build a strong name in the community, and there’s no better way to do so than to win an award honoring how great your company is. Another way to get involved in the community is to volunteer for local organizations, like the American Marketing Association or Association for Corporate Growth. Not only will you earn valuable experience that could help you better operate your business, but you’ll also connect with other like-minded professionals…
5 Small Business Marketing Ideas That Don’t Involve Social Media