Social media makes us lazy.
We think it is a quick fix to our lacklustre marketing efforts – but it’s not.
Throw a few tweets out, blast some connections on LinkedIn and like a few Facebook pages.
That’s all it takes right?
There is a fundamental problem with the way we approach our social media marketingcampaigns.
We are forgetting who they are for in the first place – our target audience.
I want to share with you some common reasons social media marketing campaigns fail and provide tips and tools you can use to increase your chance of success…