Let’s do a split test: One information, presented in two different ways. Which one is appealing more to you?
- 50% of our brain is involved in visual processing.
- 70% of all our sensory receptors are in our eyes
- Within 0:01 seconds, we can get the sense of a visual scene.
OR
![](https://techshu.com/sites/default/files/Visual-content-marketing-11.jpg#overlay-context=blog/recipe-successful-visual-marketing)
Maximum number of people would prefer the image to the text. And there is a reason behind it…