As a content marketer you understand that social media helps you acquire new followers, engage in online conversations, and build your brand’s reputation. Social media has become an integral asset within digital marketing teams and a social media specialist is typically the primary distributor of content across social channels.
Some of your primary goals in using social media are to:
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Earn a large share of voice and share of attention
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Engage in conversations with prospective customers
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Acquire real-time feedback about your content
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Funnel prospects from social networks back to your website…
