Keyword Research: A Guide For The Rest Of Us
This is your Oracle. The keyword research guide for the every day blogger. Because it doesn’t have to be that complicated. I know why you’re here. I know what you’ve…
Why Your Keyword Research Is All Wrong [Infographic]
Let’s be honest, keyword research is easy. You go to Google Adwords Keyword Tool, type in a few keywords and voilà, your keywords and their search volumes appear. Most don’t…
The Importance of Keyword Research in SEO
I’ve been posting a lot recentely about SEO and Social Media tips and I wanted to spend time today going over a basic necessity for any SEO campaign - keywords. Having…
Free SEO Tool Tuesday: KSP Keyword Research Tool
In addition to our SEOToolSet suite of diagnostic tools, Bruce Clay, Inc. also has a comprehensive set of free SEO tools. To introduce you to our 10 free tools, we’ve started the Free SEO Tool…
Using Keyword Research to Build a Better Inbound Marketing Strategy
I’ve written a lot about inbound marketing on this blog. There are posts about what inbound marketing is, how to build an inbound marketing strategy, and tips on creating great…
HOW TO DO KEYWORD RESEARCH TO DRIVE WEBSITE TRAFFIC
Do you have the right keywords working for your website? The chances are, if you’re regularly putting up great content that your target audience wants to see, putting effort into…
10 Great Alternatives to the Google Keyword Research Tool
Keyword research is a fundamental part of content marketing. It is an indispensable tool for developing a potent inbound marketing strategy and improving SEO. Search engines favor compelling content, but you…
How to do Keyword Research in 90 Minutes
The author's posts are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Everyone's been in the position where…
3 Keys to Finding the Right Keywords in 2015
In 2013 a seismic shift hit the world of SEO, and search experts are still trying to figure out what they think about it. Google’s Hummingbird changed some major rules…
6 Free Tools to Help Keyword Research
Keyword research historically has been the initial content planning task: We would identify which keywords we wanted to rank and what kind of organic search competition we faced. Nowadays, it’s…
A Little SEO Keyword Research Increased Reach by 170%
I’m curious how many of you can honestly say that you do any keyword research before writing a lengthy blog post? If the answer is no, you might be wasting…
How to Use Google Trends for Local Keyword Research
Most SEO professionals already know it: Google Keyword Planner is made for advertisingand fails at keyword research for organic traffic. There is still another free tool in the Google toolset…