5 On-Page Elements to Improve Social, SEO, and Conversion Rates
It’s all too easy to get lost in a maze of social media, spend too much time on content marketing, and forget the basics of technical and on-page SEO, but…
These Landing Page Flaws Could Be Hurting Your Conversion Rates [Infographic]
Lead generation is a major component of inbound marketing. It's an exchange of information: You offer people valuable content, and they offer you valuable information about themselves, like their name, email address,…
Rethinking CRO: How Remarketing Can Unlock Higher Conversion Rates
If you're serious about improving more conversions, you need to start thinking of conversion rate optimization (CRO) differently. CRO isn't just about making small adjustments to a landing page to…
How Adding Steps to Your PPC Landing Pages Can Improve Conversion Rates
If you’re anything like me, you know how important it is to improve your PPC conversion rates. You may already be a rock star in AdWords and a wizard on…
12 Ways To Increase Your Social Marketing Conversion Rates [Infographic]
Twitter is a great social media marketing tool to help build brand awareness, but it’s an even better tool to help you engage with potential customers. Using Twitter correctly can…
Boost Conversion Rates: 10 Content Marketing Strategies
Jan 25, 2015 - Sthiti Prangya for the National Edition ‘Do your work and do not think about the result’- This line does not work anymore in today’s world. One…
6 Copywriting Mistakes That Shatter Conversion Rates
It’s always a challenge to write effective landing pages, but it’s easier when you know the mistakes to avoid. Read on to learn the worst way to talk about pricing,…
Increase Your Conversion Rates With These 7 Landing Page Must Have’s
A massive pay-per-click and SEO budget can deliver high-quality traffic to your website, but if you are sending that traffic to poorly optimizedlanding pages you are essentially throwing your money…
13 Content Marketing Strategies Every Business Must Implement to Boost Conversion Rates
Ever since traditional forms of advertising have taken a backseat, businesses of all sizes are relying solely on digital marketing strategies to pull in revenue and create impact. While more…
Three case studies to help improve your email marketing conversion rates
Having recently published an article about why email isn’t dead, I thought it would be useful to roundup some case studies to help marketers inject some life into their own…
Use This “X-Ray Vision” Google Analytics Report To Increase Conversion Rates on Your Funnels
Want an easy way to optimize funnels? There’s a set of reports in Google Analytics that almost no one is using that will show you where your funnels are leaking…
Three Killer Headline Formulas That Could Skyrocket Your Conversion Rates…
Recently I had an interesting conversation with one of our GKIC copywriters about how she cut down her writing time by 75 percent and skyrocketed conversion literally overnight. About six…