Join us for this live webinar on Wednesday, June 24 at 10 a.m. Pacific, 1 p.m. Eastern. Register here for free.
No two emails or notifications that Yummly sends out are the same. The email that one user receives from the popular food app will be entirely different from what the next user receives. That’s the power of both Yummly’s personalization algorithm paired with mobile marketing automation.
If you’re familiar with Pandora, you’ll quickly understand how Yummly works. Yummly curates recipes from all over the web, and every search within the app, every thumbs-up ‘Yum’ vote, every recipe view, all go into determining how recipes are personally curated and served up into personalized messages that engage users more and more in Yummly content — enabling the company to continually increase their monthly active users…
Mobile Marketing Automation: Who’s killing it and how (webinar)
