Blog

As a followup to my post, Is Branding Dead? Our Brains Say No, here’s more evidence that advertising-driven branding is alive and well. In this video, neuromarketing expert Martin Lindstrom conducts a series of on-camera experiments with a group of “tweens,” kids 8 to 12 years old: – See more at: http://www.neurosciencemarketing.com/blog/articles/branding-kids.htm#sthash.ivEvakq5.dpuf

Is Branding Dead? Ask These Kids.