Quit Your Job & Make Money Writing – Part Two
*5/6/15 Update: the stuff I talk about in this post is stuff I started doing BEFORE I quit my job. I started building a portfolio about 2 months before I…
Blogging
A Guide For Creating Consistently Great Content
Image credit: Shutterstock For those in the marketing industry, there’s very little doubt. Content marketing works. While there’s no debating that content marketing works, it only works if it’s done…
Guest Blogging Like a Pro
Are you guest blogging? Perhaps you don’t know how to get started. Or maybe you saw some of the scuttlebutt about guest blogging last year and decided it was a…
10 Ideas to Inspire Your Next Blog Post
Are you looking for blog post ideas? Would you like some direction to inspire your editorial calendar? Although it may be challenging to come up with new blog post ideas,…
The 5-Point Survival Guide to Blogging as a Business
Blogging is hard. Damn hard. And, not to be the bearer of bad news, but blogging as a business is even worse. In fact, even seven years ago, Technorati estimated…
How Often Should You Blog As Part Of An Inbound Marketing Effort?
Inbound marketing pros everywhere are constantly discussing how much blogging is required to drive leads. Yesterday, HubSpot produced a slew of data that attempts to answer the age-old question. Today, we’ll…
Does Your Blog Content Follow the Golden Rule of Communication?
Dr. Deborah Bosley of the Plain Language Institute preaches a simple concept that may spell the difference between the success and failure of yourblog content. Dr. Bosley calls this “the Golden…
4 Lessons From Psychology That Will Help You Grow Your Blog
“I can tell you with a fair degree of certainty that no matter how great your product is, it is very likely that 40–60% of your free trial users never…
How to Use Twitter to Optimize Your Blogger Outreach Campaigns
While influencer marketing skyrockets in popularity, many marketers are left swimming in its murky waters, trying to figure out how to do blogger outreach, how to double up with engagement…
5 Reasons Why I Refuse to Share Your Blog Post
As a Community Manager, I read a LOT of content on a daily basis. And yet, I’m constantly disappointed by how much of it just isn’t shareable. My rule for…
17 Powerful WordPress Plugins For Bloggers And Content Marketers
Have you ever wondered which WordPress plugins could help your content marketing efforts? You’re not the only one but the problem is there are thousands of plugins out there, both free…
Blogging Is so Misunderstood: 8 Things Everyone Should Know
Blogging has evolved into a critically important website feature that virtually every organization can benefit from; however, many people still harbor negative perceptions that prevent them from taking advantage of…