The Death of Advertising as We Know It
Disclaimer:The following article is the sole opinion of the editor of this blog. It is a thought-experiment based on the release of new technologies and emerging trends in shopping behaviors.…
advertising
This Week in Content Marketing: Facebook Instant Articles Need Syndication, Not Advertising
PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunesand Stitcher. In this special Thanksgiving episode of #ThisOldMarketing, Robert and I discuss the amazing…
How to Write High Quality Clickable Ads (No Matter What Network You are On)
The whole PPC experience is frustrating. You want to throw your coffee mug against the wall, but that type of behavior is frowned upon in your co-working space. Your cost…
YouTube Ads: What Marketers Need to Know About YouTube Advertising
Do you post videos on YouTube? Want to know what makes a video ad successful? To discover how YouTube video ads work, I interview Derral Eves. More About This Show The Social Media…
The Downside Of Instagram Ads
Within the last couple of months, Instagram has opened its advertising capabilities through its self serving platforms, such as Power Editor and Ads Manager. Social media marketers and small business owners rejoiced as…
4 Reasons Social Ads Beat Traditional Commercials [Infographic]
Businesses all over the world are learning precisely how lucrative social media has become for marketing purposes. It’s currently one of the most popular methods for bringing attention to brands…
How to Get 113 Leads and 12 New Customers Per Week With Facebook Ads
Tell me if this sounds like you… Do you ever feel like there’s so much info out there on Facebook ads, you aren’t really sure what to do or who…
Marketers, If you Want To Reach Everyone, You’ve Got To Try Everything
scyther5 / shutterstock.com Two new articles in AdWeek that address what the best choices are for marketers when it comes to reaching an audience seem to have the same basic…
The Best Promotional Product Videos Ever (And Why They Make You Buy)
One of the wisest things I've ever read about product marketing came from the writer of a children's book. "If you want to build a ship, don't drum up people…
How to Make Better Facebook Video Ads
Have you tried Facebook video ads? Looking for better ways to connect with your Facebook audience? Small adjustments to the way you design and target your Facebook video ads can…
Instagram Advertising for Beginners: How To Create Awesome Ads
Do you use Instagram as a platform to market your business? Are you considering getting started with InstagramAds? When used correctly Instagram can be great for building brand awareness and…
7 PPC Tips Vital to Your Advertising Campaign
Pay per click advertising, also known as PPC advertising, has been around almost as long as digital marketing itself. It’s one of the most cost-effective means of driving traffic to…