Mobile experience is on its way to becoming just an aspect of digital experience. It’s still worth discussing separately, for now, but that may not be the case in the next 3-4 years.
One can argue it took all of us too long, but things are definitely starting to look better at the 9-year mark:
- Standards are emerging
- Best practices are more widely being adopted
- While you’re going to see the odd site with no mobile play at all here and there, those sites are being pushed to the fringes
In other words, we’re exiting the wild, wild, west phase of mobile.
If there are days where you still feel like you still live in the Wild West, these 5 tips should help you get out…
