The CEOs of Fortune 500 companies are starting to get it: sociability matters. Social media provides a platform for chief executives to connect with their consumers, advocate for a cause or share their thoughts with fans and followers. Here are five of 2014’s biggest social media moments that are truly unforgettable.
“Unveil the D”
Elon Musk took to Twitter to tease the announcement of Tesla’s newest model, but his ambiguity and easy-to-misunderstand tweet resulted in a Twitter-frenzy. Muskresponded to the comments concerning his tweet in a lighthearted manner, explaining that the interesting wording of his original tweet was unintentional.