With a brand new year ahead of us, and lots of predictions being made about what 2015 will bring us in the world of social media and digital marketing, we decided to ask the experts in Europe for their thoughts.
Their snapshot insights are outlined below, and raise multiple areas that brands must consider embracing if they are to forge stronger relationships with their target audiences and establish meaningful engagements. What do you think—anything surprising amongst all of these, or perhaps there is something that you disagree with?
