Twitter has become a popular tool for businesses seeking to grow their online presence and build upon their capabilities. While there are many Twitter business tips available on the internet, too many can overwhelm and confuse even the seasoned marketing professional, transforming a 140 character message into a micromanaged mess of analysis.
Twitter provides businesses with a channel to connect with new people, keep in touch with current customers, find out what’s going on in the industry, monitor competitors and an additional method to transmit communication.
Businesses across the world use Twitter to generate awareness, connect with customers and drive sales.
If you’re new to Twitter, then it’s normal to be a little more than confused. You can learn the basics, like creating your account, by visiting this page from the Twitter blog.
Before we discuss expert Twitter business tips, consider why you are seeking to invest in Twitter marketing.
Some businesses utilise the social networking site to strengthen their company brand or generate leads. Others use Twitter to share ideas, connect with industry peers or drive traffic to their website or company blogs. Some like to use Twitter to monitor up-to-date news, follow celebrities or to provide responsive customer service.
Defining your purpose and your marketing goals will help you to decide how to best use Twitter to create business value. If you don’t use Twitter wisely, then your time can quickly be lost in the world of digital communication.
Below are my top 20 expert Twitter business tips. If you would like to add more Twitter business tips to this list, then add them to the comments section below this article.
