No matter if you’re trying to inspire empathy in your readers or just trying to make them laugh,harnessing emotions with your social media marketing is a vital skill to have.
In no field of marketing is an effective use of emotional direction more important than social media. With such limited and congested real estate, every nuance of your headline, copy and post topic must work in tandem in order to rise above the rest of the pack.
Studies have found that content that elicits an emotional response typically gets shared twice as much as that which contains little emotional value…
2 Emotions To Exploit (And 2 To Avoid) For Contagious Social Media Marketing