When it comes to branding and digital marketing, few have as recognizable a brand as Madonna. She’s been entertaining audiences for 30+ years, and has reinvented herself again and again.
Still, recently, she’s made some daring career moves that have been criticized. Is she succeeding at creating a buzz around her, or is her relevancy to today’s music audience dwindling? Whatever your opinion, you have to admit, there are lessons that marketers can learn from her…
