Growth hack #10
+367% boost in revenue
PopcornMetrics increased their revenue by 367% in 12 weeks.
This is what they did:
They focused on helping their churned free trial users become successful in achieving their goals by using their product: deep 1-on-1s, tweaking code, feeding useful info, spending hours on Skype — whatever it took.
After a while that un-scalable hustling turned into scalable texts, videos, tutorials, onboarding emails, FAQ section, etc., which boosted their conversions…
