The SEO Implications of Google’s Search Quality Raters Guidelines

The SEO Implications of Google's Search Quality Raters GuidelinesTo the surprise and delight of many SEOs, Google recently released the full edition of its Search Quality Raters Guidelines – 160 pages of detailed instructions used to guide the thousands of humans that are paid to manually evaluate the quality of the search results returned by Google.

Although it doesn’t reveal the “secret sauce” to ranking number one on the Search Engine Results Pages (SERPs), the guidelines do provide valuable insight into what Google values, or finds undesirable, when evaluating a website or web pages…

The SEO Implications of Google’s Search Quality Raters Guidelines

CopyRanger

Rick Duris is CopyRanger.

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