Content marketing has peaked.
Look at the Google Trends timeline below, which shows relative search activity. September 2011 marked the beginning of a steep incline in interest. The buzz kicked into high gear in 2013, inched up in 2014, and hit a new ceiling this month. You can guess what’s to come.
Content marketing interest will decline.
The Great Content Marketing Buzz Kill (And 7 Killer Content Ignition Ideas)