The 10 Essential Ingredients of Successful Sales Pages

image of ten food ingredientsWhen you see dozens of copywriting formulas promising “the perfect sales page,” how do you know which ones to trust?

After all, each formula seems to have a successful direct sales superstar behind it, and each one looks like a solid plan. What do you do in the face of these wildly different sales letter styles?

The first step is to realize that copywriting is more than any one “formula” — it’s an exercise in communication and persuasion…

The 10 Essential Ingredients of  Successful Sales Pages


Rick Duris is CopyRanger.

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